Transition from Generation Y to the Millennial Generation
06 October 2015, Tuesday;
The younger subset of Generation Y, born after the millennium, is now referred to as the Millennial Generation. But who exactly are the Millennials, and what are their interests? Understanding these details is crucial in today’s tech-driven world to effectively target this audience. Millennials actively use a variety of technological...
87 New Features of iOS 9
17 September 2015, Thursday;
iOS 9, featuring 87 new updates, has been made available to users as of last night. With improved Siri capabilities, new multitasking features for iPad, a redesigned Notes app, updated transit information in Maps, and much more, iOS 9 offers a wealth of enhancements. Here’s a detailed look at its...
The Long-Awaited Facebook “Dislike” Button is Coming Soon!
16 September 2015, Wednesday;
Facebook is preparing to roll out its highly anticipated "Dislike" button. The announcement, which has stirred curiosity among users, was made during one of the periodic "Q&A with Mark" sessions, where Facebook founder and CEO Mark Zuckerberg addressed the topic. Zuckerberg previously hinted that the company had been working on...
Instagram Advertising Starts on September 30th!
11 September 2015, Friday;
Instagram recently announced that it would begin rolling out advertising features. With preparations now complete, Instagram will launch its first advertising campaigns in Turkey starting September 30th. As Turkey’s third-largest social media platform after Facebook and Twitter, Instagram plans to integrate advertisements in a way that won’t disrupt user experience...
Google Updates Its Logo!
03 September 2015, Thursday;
In recent months, Google underwent a major restructuring and became part of Alphabet. Now, the tech giant has decided to change its logo, moving away from the design it had used since 2013. Over the past 17 years, Google has made minor tweaks to its logo, but this time, the...
Turkey Prepares for 4.5G Speed
01 September 2015, Tuesday;
What is 4.5G? In communication technology, 4G refers to the fourth-generation wireless technology, which builds upon its predecessors, 2G and 3G, while continuing to use cellular network systems. With over 150 countries already adopting 4.5G, this technology is expected to bring significant changes in data download speeds for smart devices....
What Happens to Those Who Don’t Advertise?
31 August 2015, Monday;
Often, I encounter managers in leadership roles who lack the knowledge or expertise necessary to handle advertising and promotions, particularly in family-run businesses. While these companies might aim to emulate practices from countries where advertising thrives, they often stumble due to internal barriers. Family Business Dynamics Many of these businesses,...
Instagram Announces Long-Awaited Update!
28 August 2015, Friday;
Instagram has finally announced its highly anticipated update. You no longer have to limit your photos to the square format. How? Until now, all Instagram posts had to be in square format. This meant you had to crop your photos or use third-party apps to adjust them. With the latest...
Swatch Smartwatches Are Coming
25 August 2015, Tuesday;
Swatch is preparing to introduce its new watches under the theme of "simplicity." While the brand has not previously ventured into the smartwatch market, it has set high ambitions for this segment. Swatch plans to release NFC-enabled watches supporting contactless payment services by the end of this year. Swatch’s smartwatches...
Brands and Substance Dependency
24 August 2015, Monday;
It seems that analyzing a brand through four fundamental elements is not only sufficient but also crucial. These elements are: These components are constantly interconnected. Decades ago, companies and organizations believed that producing a good product was the ultimate goal and focused solely on product development. Over time, they realized...
A Few Tips to Boost Success
20 August 2015, Thursday;
Strengthen Your Body, Heart, and Mind:(It’s not just about exercising but moving. At the very least, avoid gossiping or harboring negativity in your heart. Read, see, or listen to something inspiring for your mind.) Manage Your Time Well and Surprise Your Brain Daily:(Time is the most sacred gift, so use...
Gmail Advertising Services by Look New Media
18 August 2015, Tuesday;
Look New Media continues to expand its digital advertising and marketing services with a new feature: Gmail Advertising Services. With this innovative offering, we enable brands to connect with their target audience more easily and effectively. What Is Gmail Advertising? Gmail Advertising is one of Google’s advanced features, designed to...